Southern Massachusetts Shopper

Your print classified advertising will be mailed to over 25,000 homes and busineses in the Southern Massachusetts area.

Shoppers are mailed to the following towns:

Dudley
Webster
Oxford
N. Oxford
Sturbridge
Charlton

Shoppers are rack distributed to the following towns:

Southbridge
Spencer
Brimfield
Warren
Brookfields

Electronic copies are also sent to hundreds of readers.

Demographics:

1.75 readers per issue of the Smart Shopper!

Smart Shopper is distributed regularly in your area. Does your household regularly receive Smart Shopper?
YES - 98.7%
NO - 01.3%

Do you or someone in your household regularly read or look through Smart Shopper?
YES - 81.9%
NO - 18.1%

Do you frequently purchase products or services from ads seen in Smart Shopper?
YES - 80.8%
NO - 19.2%

How long do you keep Smart Shopper before discarding it?
63% 1-2 Days
18% 3-4 Days
01% 5-7 Days
18% 1 Week or More

Reader Demographics
00% 18-20 Years Old
07% 21-24 Years Old
19% 25-34 Years Old
22% 35-44 Years Old
24% 45-54 Years Old
20% 55-64 Years Old
06% 65-74 Years Old
02% 75 Years or Older